Take a taste trip
Japanese superfood Miso Tasty approached us for a rebranding, packaging and website redesign, aiming to attract and enter the major retailers and supermarkets. We developed the brand proposition 'Take A Taste Trip' – making Japanese home cooking simple, fun and accessible. Miso Tasty was then repackaged across all product lines covering Meal Kits, Soups, Jars, and Street Food Kits.
Look out for Miso Tasty in all major retailers!
"We worked with Greatergood on developing our brand and packaging across several ranges in order to attract new consumers and make authentic Japanese cuisine more accessible. After a hugely successful crowdfunding campaign and successful listing in further retailers we are ecstatic with our outcome and looking forward to working with Greatergood on many more projects to come!"
– Bonnie Chung, Miso Tasty